The Time To Win: How to Exceed Customers’ Need for Speed

The Time To Win: How to Exceed Customers’ Need for Speed

| Jay Baer, 2024

What’s It All About?

We all only have so much time available to us, and how we spent our valuable time is more important than ever. In The Time to Win: How to Exceed Customers’ Need for Speed, Jay Baer shows why he’s truly the expert on speed, responsiveness, and bringing a competitive edge to your customer experiences.

As a concise “mini-book,” The Time to Win was designed for our busy lives. But while it can be read in a short time, The Time to Win is packed full of great insights about the key relationship between responsiveness and revenue. In the book, Jay breaks down the importance of speed and shares his six components for building a faster, more effective framework::

Perform a Got It Audit
Answer Before They Ask
Respond Without Answers
Set Speed Expectations
Close Uncertainty Gaps
Offer a Fast Pass

Jay’s insights and frameworks are simple and easy to digest, while still giving you the tools you need to forever change your approach to speed.

Favorite Quote

“Today you can decide whether you want to be fast and inexpensive, or fast and high quality. But being fast is not optional”

Biggest Takeaway

A Time to Win is a gamechanger! Every day, I receive many messages, emails, and text. It feels overwhelming to keep up, let alone give thoughtful replies or make sure I’m sharing the right information. This often leads to me taking days to reply, which creates extra stress for me and anxiety for the person waiting on my response.

By implementing Jay’s “response without answers” component, I’ve found a way to deal with this challenge. Now, I’m making sure to take the time to answer all communications, even if it’s just with a simple message like “I’m on the road right now, but I saw your note and will get back to you by Monday.” While a message like this might not answer any questions or give a definite answer, it’s drastically better than not responding for days!

Using this approach is going to change my personal and work relationships, and I know others will find their own important lessons from The Time to Win!

Bonus Information

Jay Baer is coming soon to the Mindfulness Manufacturing podcast on July 24th, where he’ll share more great insights on speed and improving customer experience. Stay tuned for his episode!

Reviewed by: Trevor Blondeel, July 3, 2024

At Manufacturing Greatness, Trevor Blondeel works with manufacturers to connect the top to the shop. If you’re ready to improve your own organization, contact Trevor to learn how Manufacturing Greatness can help you build stronger leaders and develop a dynamic, high-performing workplace.

Mindfulness Manufacturing

Our show is about providing listeners with real stories that come from a place of experience, transparency, and authenticity. Most importantly it’s about what we learn from these stories and applying Mindfulness in our everyday work and personal lives.
Our intention is to create an environment where people can learn through open honest discussions on how we apply Mindfulness. Although our experiences and stories come from time in a manufacturing environment hence the title “Mindfulness Manufacturing”, we still see our discussions and topics relatable to any organization or profession.

What’s the secret to retaining your team members and creating an organization where people love to work? DigiKey, an electronic component manufacturing organization in Thief River Falls, Minnesota has it all figured out—and Shane Zutz, DigiKey’s vice president of human resources, is here to share the stories and insights behind DigiKey’s success!

In this episode, Shane shares stories highlighting the importance of curiosity, empathy, and leadership presence, and offers simple-yet-powerful strategies manufacturing leaders can put into action to build trust, accountability, and stronger connections at their own plant.

5:12 – Building a better organization starts with being present and making personal connections

8:13 – If your organization is in a small community, making personal connections is extremely important

9:00 – To find curious ways to engage your team, one strategy is to create a list of questions to ask

13:30 – With a strong foundation, you’ll be better equipped to tackle challenges or crises

15:11 – There is a lot of value in simple gestures, like greeting your team in the morning

18:12 – Personalization goes a long way

22:41 Show care and concern for your team members

Connect with Shane Zutz

Learn more about Digikey

Connect with Shane on LinkedIn and reach out to get added to his newsletter

Thanks for Listening!

Thanks for tuning it to another episode of Mindfulness Manufacturing! To learn more about Trevor Blondeel and Manufacturing Greatness, please visit our website or contact Trevor here.